Black Friday / Cyber Monday Best Practices for Ecommerce

How to have the best week of your business. 

Campaigns, discounts, conversion optimization, and much, much more...

Sept 29th and 30th

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Featured talks

Not sure what to watch? Here are some talks you won't want to miss.

Most Ecommerce Teams are Not Doing Enought to Prepare

Odds are, you've got some ideas about how to maximize value for Black Friday, but this year, you're going to need all the help you can get.  These sessions will help you find missed opportunities, new tools, and overall just great ways to improve customer experience and conversion rate, and of course that leads us to more Revenue, higher Lifetime Value and Average Order Value.

View the schedule
2 days
20 speakers
7 categories
Handling Holiday Hype: Overcoming the Cost of High Emotions in Holiday Sales September 30, 2020, 06:40 PM
Adam Gardner & Nico Santos Route & Route
Brand Interview: 4Patriots BFCM Strategies + Optimization September 29, 2020, 08:40 PM
Lisa Guzman & Billy McClennan 4Patriots & Gorgias
BFCM: What Should be on Your Marketing Plan this Year? September 30, 2020, 05:40 PM
Chloë Thomas Author, Speaker, Podcast Host, eCommerce MasterPlan
Knowing What to Test Next for Fun & Profit September 30, 2020, 07:10 PM
Nick Disabato Designer & Writer, Draft

With these amazing experts, the tactics you need are just a click away

Each expert has been selected because of their unique expertise in Ecommerce. From live chat to influencer marketing, we're going to spark some new ideas that you aren't working on, and help you improve on the "same old" strategies you've been doing for years that work, but could work better.

Meet the speakers

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Check out the Categories
Panel and Brand Interviews
Cash Flow and Financial Management
Conversion Rate Optimization
Email Marketing
Discount and Promotion Strategy
Influencer Marketing
Messenger Marketing

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Here's what others are saying

  • Lisa R. Co-Founder ShopFoodocracy.com

    "I loved being able to see vetted software and service providers in a format where I could ask questions and see demos without a sales call."

  • Dave Rohde CEO, Paleo on the Go

    "That was the most excellent group of presentations that I think I have ever heard... I was really impressed."

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